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Mora is a picturesque town nestled in the heart of Dalarna, a province in central Sweden known for its stunning natural beauty, rich cultural heritage, and traditional Swedish charm. With a population of approximately 20,000 people, Mora is not only a popular tourist destination but also an important cultural and historical centre in the region. One of the most iconic features of Mora is Lake Siljan. This lake, was formed by a meteorite impact millions of years ago. Mora is perhaps best known for its association with traditional Swedish crafts and culture. The town is famous for its production of Dala Horses, hand-carved wooden horses that have become a symbol of Swedish craftsmanship. Visitors can explore workshops and boutiques where skilled artisans create these iconic figurines, and they can even try their hand at painting their own Dala Horse as a memorable souvenir. Mora is steeped in history, and one of its most significant landmarks is the Mora Church, a striking medieval structure dating back to the 13th century. The church is not only a place of worship but also an architectural marvel, with its stunning interior filled with intricate frescoes and a sense of serene antiquity that transports visitors to another era. 

Every year, Mora plays host to the Vasaloppet, one of the world's oldest and most prestigious cross-country skiing races, held in honour of Gustav Vasa. This event attracts thousands of participants and spectators from around the globe, celebrating the enduring spirit of Swedish winter sports. The story is that In late 1520, Gustav Vasa stopped in Mora, in order to organize a rebellion against the Danish troops which occupied Sweden. The citizens of Mora first declined to help Gustav Vasa, but later changed their minds and sought Gustav Vasa when he was about to cross the Norwegian border. According to the legend two men from Mora (Lars Jakobsson and Engelbrekt Jonsson) caught up with Gustav Vasa in Sälen and told him his people would now fight with him. This changed everything. The rebellion managed to overthrow the Danish government in Sweden and Gustav Vasa was installed as king of Sweden. There is a famous statue in Mora, made by famous Swedish artist Anders Zorn. The statue stands on the hill in Mora where Gustav Vasa is said to have spoken to the citizens of Mora and ask hem for their help. In addition to its cultural and natural attractions, Mora offers a welcoming atmosphere and a range of accommodations, from cosy guesthouses to modern hotels. Its local cuisine features traditional Swedish dishes, often prepared with locally sourced ingredients, providing a delightful taste of the region's culinary heritage. Whether you're interested in exploring history, enjoying outdoor activities, or immersing yourself in local crafts and art, Mora has something to offer every traveller seeking an authentic Swedish experience.